About Upstate Equipment

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Upstate Equipment: Generations of Dedication & Service

Upstate Equipment is proud to be a Veteran-Owned, Multi-Generational Family Business.
In 1998, John and Sara Freundschuh purchased Bobcat of Buffalo, relocating from Rochester to Buffalo, NY.      John had spent 12 years as a salesman at a dealership in Rochester, NY before taking a leap of faith and purchasing his own dealership in Western New York. His vision was simple: create a family-owned business built on hard work, honesty, and relationships. That vision is still alive today. After John’s passing in 2010, his son Tim purchased the business from his mother, Sara, and continues to grow the company alongside his family.          There are now five locations of Upstate Equipment in NY.

Over the years, Upstate Equipment has earned a reputation as a trusted leader in the industry. We attribute that success to God’s blessings, our loyal customers, and the dedicated employees who feel like part of the family.    We are honored you are considering us for your construction equipment needs, and we look forward to building a lasting partnership with you.

Our Core Values

Exercise Ownership

Take ownership of everything to include mistakes, wins, and losses. We must own everything in our jobs. No excuses for failure

"For every man shall bear his own burden"
Galatians 6 : 8

Check Your Ego


Listen and consider; Your reality isn't reality.

"Ego has no ears."
-Jocko Willink

"Let nothing be done through strife or vainglory: but in lowliness of mind let each esteem other better than themselves."
Phillipians 2 : 3

Stay Humble

No matter how good things are, always remember where you came from.

"A man's pride shall bring him low: but honour shall uphold the humble in spirit"
Proverbs 29 : 23

Be Honest and Moral

Do right by the customer and the dealership.

"And as ye would that men should do to you do ye also to them likewise"
Luke 6 : 31

Practice Teamwork

Cover and move. We are all on the same team moving toward the same goal.

"Two are better than one; because they have a good reward for their labour. For if they fall, the one will lift up his fellow: but woe to him that is alone when he falleth; for he hath not another to help him up."
Ecclesiastes 4 : 9,10

Upstate Equipment Has Five Locations, One Vision

Visit one of our locations across New York. We can’t wait to meet you!

About Us Meet Our Family


Timothy Freundschuh - Owner, President | United States Marine Corps Combat Veteran

Peter Freundschuh - Used Equipment Sales Manager | United States Marine Corps Combat Veteran

Patty Freundschuh- Sales Coordinator

CJ Freundschuh- Territory Sales Specialist

Coen Freundschuh- Outside Sales Specialist

Hunter Freundschuh- Dealership Support

Austin Freundschuh- Dealership Support


Veteran-Owned Small Business Emblem

Meet Our Team
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